The X and Y of Buy: Sell More and Market Better by Knowing How the Sexes Shop (NelsonFree) by Elizabeth Pace
English | July 6th, 2011 | ISBN: 1595551050, 159555971X | 237 Pages | EPUB | 1.00 MB
Shopping for a man’s suit? Walk into a department store, and they’re right by the door?men’s suits in every color and size. A guy gets in and out in plenty of time for kick-off. Need a woman’s suit? Block out the afternoon?her clothing is strategically placed in the farthest corner of the store, past the handbags (on sale!), behind the lingerie, and through the jewelry section.